How does one stay relevant and current on the public relations industry in today's world of non-stop information and minute-by-minute changes? Well, as Three Dog Night once sang, it ain't easy. But it is do-able. Here are my go-to blogs for industry info, trends and entertainment.
PR Daily: This blog provides insight on social media, media relations, crisis communications, marketing, writing and editing, event planning and training. The information is current, easy-to-read and relevant. From keeping readers informed about social media platform changes to an overview of the Starbucks "red cup" debacle to six PR agency pet peeves, this blog will keep you current and entertained.
Flack Me: Tied to Talent Zoo, this blog covers more topics than I have room to list here. I enjoy the posts in which the blogger takes a look at real-life situations and provides case studies (such as the post: Lesson from Missouri: Leaders Need to Listen and Act). This blog always presents new perspectives to issues and events.
The Holmes Report: As the tagline says, this blog provides intelligence and insight from across the PR world. I love the global perspective this blog provides in addition to its hard look at the industry (such as the post "Why Aren't There More Female CEOs in PR").
Brian Solis: What can I say? I am a Brian Solis fan because of his innate understanding of how communications impacts business. His blog showcases his ability to bring together communications, business, culture and technology in a thought-provoking way. His unique insights will keep even the most experienced public relations professional coming back.
ComPRhension: Managed by the Public Relations Society of America (PRSA), this blog covers everything from measurement to social responsibility to case studies. I like that it also covers the state of the public relations industry and what PRSA is doing to help its members stay current.
What blogs do you read to keep up about your industry? Let us know. And if you can't get enough, check out even more awesome pr blogs here.